AI-Powered Sales Enablement for a Dutch PropTech Scale-Up
Client
Leading PropTech Scale-Up
Country
Netherlands
Number of projects ran
Ongoing collaboration
Working together
Ongoing - since 2024

AI-Powered Sales Enablement for a Dutch PropTech Scale-Up

About the client

Our client is a growing Dutch SaaS company in the property management space, providing MJOP and building maintenance software to a wide range of clients including municipalities, housing corporations, and real estate advisors. As their platform matured, so did their ambition - they wanted to accelerate commercial growth and reach new customer segments more effectively.

Projects

Beyond the ongoing frontend collaboration, Codifire took on a second, distinct challenge: rebuilding the client's sales funnel from the ground up, powered by AI.

Codifire assembled a dedicated team of experts that worked alongside the client to:

  • Redesign the full sales funnel - from awareness to conversion - with a clear structure and measurable stages
  • Implement AI-driven lead generation to identify and engage high-potential prospects within the Dutch property management market
  • Automate outreach and follow-up processes, reducing manual effort and allowing the commercial team to focus on closing rather than prospecting
  • Build tooling and workflows that gave the client structural insight into pipeline performance and sales efficiency

Results

The rebuilt sales funnel gave the client a scalable commercial infrastructure they didn't have before. Lead generation became more consistent, outreach became more targeted, and the sales team gained clarity and capacity they had previously lacked.

Over a year into this collaboration, the results continue to compound. For Codifire, this case represents exactly what we aim for: not just delivering on the brief, but becoming a genuine partner in a client's growth - technically, commercially, and personally.

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